Trial Marks Intertainer's First Entrée Into Cable Television Service On Scientific Atlanta's Explorer 2000 Digital Set-Top Box, Through Concurrent Video Server
(Culver City, Calif.) - Intertainer, Inc., announced today it will begin a technical trial with Comcast, this time testing its delivery to TVs on the Scientific Atlanta Explorer 2000 digital set-top box using Concurrent's MediaHawk video server.
The service is being tested with a view toward being offered to Comcast subscribers with digital cable service in mid-2000 in a market to be announced. Comcast is currently testing Intertainer via cable modem to PCs in a trial market. The Intertainer service is available to both PCs (via cable modems) and to TVs (via digital set-top boxes).
"During our current PC trial with Comcast, we came to understand what customers liked about our service," said Jonathan Taplin, president and co-CEO of Intertainer. "The results were convincing enough to take the next logical step and test delivery to TV sets via the digital set-top box."
"Comcast is pleased to be working with Intertainer to bring the technology to the set-top box," said Bradley P. Dusto, executive vice president and chief technical officer of Comcast Cable Communications, Inc. "We like the fact that Intertainer's behind-the-scenes technology is completely transparent to the consumer who can enjoy the service's simplicity and breadth of content."
During the trial, Intertainer will be available to customers who receive a digital channel package. Once customers arrive at the Intertainer channel, they will log on to a main screen that invites them into a world of pure entertainment on demand. With the click of a remote, they can immediately access current movies, television programs, music videos and shopping, all within the comfort of their own homes.
Intertainer (www.intertainer.com) is a new way to get movies, music and television anytime you want on your PC or TV. The service features content from unprecedented partner relationships including Warner Brothers, DreamWorks SKG, Sony Music, ESPN, Twentieth Century Fox, Disney Channel and Columbia TriStar Television, among many others. Enhanced TV functionality, interactive advertising, e-commerce opportunities and personalization features round out the Intertainer experience. Strategic partners include Comcast, US West, Sony, Intel and NBC.
Headquartered in Philadelphia, Comcast Corporation (NASDAQ: CMCSA, CMCSK) is among the world's leading communication companies. Providing basic cable, digital cable and high speed Internet services, Comcast Cable is the company to look to first for the communications products and services that connect people to what's important in their lives. The company's more than 10,000 cable division employees are dedicated to serving more than five million customers in six geographic regions by delivering innovative technology products and high quality customer service.