On-Demand Entertainment Service to Deliver Appealing Content
To Sports Enthusiasts
CULVER CITY, Calif. (June 15, 1999) - Intertainer, Inc. - the world's first interactive broadband network providing a full spectrum of entertainment-on-demand to both the cable and telco industries - announced today a content deal with ESPN.
Intertainer will feature ESPN's sports programming as it is cleared for video on-demand distribution for a three-year period. To begin, Intertainer's sports programming will consist of ESPN's X-Games and other network offerings.
"Intertainer continues to expand its library to satisfy the entertainment appetites of every consumer," said Bob Kaminsky, Intertainer's senior vice president of programming. "Subscribers want access to a wide variety of programming, which definitely includes sports programming and information. ESPN provides the special interest content Intertainer considers essential to its program offering. We value our new relationship with ESPN and look forward to adding even more exciting sports programming and information to our list of selections."
"Sports appeal to a wide audience, and ESPN is committed to providing fans as many programming choices as possible," said Skip Desjardin, director, sales and marketing, distribution development, ESPN. "ESPN is excited to channel our distribution to new platforms, like Intertainer, to bring a variety of sports to enthusiasts in different ways on-demand."
The agreement with ESPN complements Intertainer's existing available content, which includes programming from major media companies such as Columbia Tri-Star Television, Warner Brothers, Sony Music, Showtime, CINAR Corporation and Dreamworks.
Intertainer, Inc. (http://www.intertainer.com), a leading provider of home entertainment services on-demand, is defining the convergence of entertainment and technology. Intertainer, with its strategic partners - Comcast, US WEST, Sony, Intel and NBC - provides customers with a personal gateway to thousands of hours of diverse movies, music, TV, shopping and information programming to the PC or TV using high speed data lines over cable or telephone connections. The company's entertainment-on-demand, e-commerce applications and targeted advertising will be the first services enabled by the popular PersonalJava language on Scientific-Atlanta's Explorer® 2000 set-top box. Intertainer also has solid relationships with leading companies in the broadband space, including Veon, Concurrent Computer Corporation, Sun Microsystems, and Cisco Systems. Intertainer is a charter member of Cisco's "Built for Broadband" program.
Based in Bristol, Conn., ESPN, Inc., The Worldwide Leader in Sports, is 80 percent owned by ABC, Inc., which is an indirect subsidiary of The Walt Disney Company. The Hearst Corporation holds a 20 percent interest in ESPN. ESPN, Inc. includes four domestic television networks (ESPN, ESPN2, ESPN Classic, ESPNEWS), ESPN International (20 international networks and syndication), ESPN Radio, ESPN.com, ESPN The Magazine, ESPN Regional Television, SportsTicker, and ESPN Enterprises, overseeing brand extensions such as ESPN Zone, pay subscription packages, consumer products and ESPN -The Store.